We Play In Traffic - SEO Specialists
Do you think of your website as a sales tool and revenue source? If you want to drive traffic and sales with your website, then we are probably the best team for you. Website aesthetics are important to a successful web presence. However, usability, website coding and SEO (Search Engine Optimization) are vital to building business on the internet. Link 2 has studied and developed unique techniques to build search engine friendly websites. Remember, if potential customers can't find you searching with Google, Yahoo and MSN, you are missing out on a number of potential new customers.
April 3, 2009 - Link 2 Launches
www.ClassicTruckForSale.net
This new website is a subscription based site. Users may sign up and list classic trucks for sale. Subscriptions are processed monthly as renewals occur. ClassicTruckForSale.net represents our first paid subscription website in that industry.
March 9, 2009 - Link 2 Launches
www.FranklinAndAssociates.com
Tim Franklin is a residential and commercial architect in Bath, Ohio. He asked us to design a website that focused on his design portfolio rather than our website design. We delivered a website that minimizes most of the web design elements, yet emphasizes large photos of his work on his website.
March 2, 2009 - Link 2 Launches
BuckeyePolymers.com
Buckeye Polymers asked us to build a website in a bit of a hurry. They had a trade show coming up and wanted the new site ready for it. We had the site designed and built in 2 weeks. Buckeye Polymers provides specific polymer material to manufacturers worldwide. In addition, they have recycling and wholesale facilities in northeast Ohio.
February 27, 2009 - Link 2 Launches
www.midwesternind.com
Midwestern Industries asked us to put a plan together for a redesign of their current site with a heavy emphasis on improving SEO. Because we could recode the site, there were very few compromises that had to be made. Many times the SEO process has to start with the website and code that the company has. In this case, we were able to build it our way, which we consider the optimum coding style for SEO success!
January 1, 2009 - Link 2 Launches
BeckwithHeatCool.com
Beckwith Heating & Cooling provides residential and commercial HVAC services. They asked us to build a new updated website that looked great, functioned simply and picked up some localized search engine traffic for relevant terms.
What Kind of Site Do You Need?
One of the leading questions that we get is this: How much does a website cost? That's a hard question to answer before we know what you want your website to do. Building a good website is like building a house. First, you need a plan. A plan will define the website project and help to insure that you get the site that you need. The plan should include every page on the site with notes about any functionality specific to the page beyond copy and images. It’s a good idea to specify text and image content as early as possible so that we know how much work each page will take to do. Being prepared and doing your homework will result in a more accurate proposal and should save you money on your project.
Is Website Marketing Important to You?
If you want your website to drive sales leads, then ABSOLUTELY, website marketing is important to you! There are few website development companies that understand how to optimize your site for the search engines. Search Engine Optimization is a highly specialized skill that goes far beyond web copywriting and good HTML skills. Page structure, coding style, title tags and many other things come into play to get a website to the top of the search engines for appropriate keywords.
A Few Common Web Marketing Misconceptions
First, you can’t optimize your website for every search engine on the web. Even if you could, it would be a waste of time and money. You generally only need to optimize for Google, Yahoo and MSN. Those 3 search engines alone comprise around 80% or more of the searches that occur on the web. Special circumstances may warrant looking at other search engines, but most can focus on those 3 and be very successful with online marketing. Submitting your website to a large number of search engines is generally worthless. We typically put a link from our Link2communications.com website to our client sites. Having that link to your site will “submit” your site to the search engines. The Link 2 website is indexed every 10-20 days by Google, so the link going out to your website will usually get your site indexed faster than submitting your site to the search engines. Submitting a site to some search engines can still be done. Our way of linking to your site from a high pagerank website such as link2communications.com is a much better way of doing it. Why? That link counts for web marketing purposes - at least a small amount! Link building strategy is another important aspect of website marketing!
